A brandbook is a document containing detailed guidelines for your brand’s visual identity and communication. It’s a comprehensive guide that ensures consistency at every customer touchpoint – from printed materials to digital channels. In a brandbook, you’ll find rules for logo usage, color palettes, typography, graphics, photography, as well as the tone and style of communication. It helps your brand appear consistent, professional, and recognizable – no matter who creates your materials: you, your team, or an agency.

Order Logo Guidelines if you…

• Need clear rules for using your logo in print and online.
• Already have a visual identity but want to ensure it’s applied correctly.
• Want to provide your designer or printing house with technical specifications (logo versions, colors, clear space).

Are just starting your business and only need the minimum for a consistent image.

Result: You’ll receive a document focused solely on your logo and its correct usage.

Order a Brandbook if you…

• Need complete visual and communication rules for your brand.
• Want consistency across social media, advertising materials, your website, and print.
• Are planning a larger marketing campaign or expanding into multiple markets.

Want everyone (designer, copywriter, social media manager) to know exactly how to present your brand visually and verbally.

Result: You’ll get a comprehensive guide covering your logo, colors, fonts, tone of voice, graphic style, and photography guidelines.

A professional Sky&Sand brandbook contains all the key elements of your brand’s visual identity. It covers your logo and its variations, safety grids, color palette, typography, icons, graphic elements, photography guidelines, mockups, and communication style (tone of voice). The document also provides instructions for use across both print and digital media – ensuring brand consistency in every channel. A brandbook is not just about aesthetics – it’s a strategic tool for building a strong brand.

Yes – a brandbook is essential for any business that wants to maintain a professional, consistent, and memorable image. Whether you’re a startup, personal brand, service company, or e-commerce store, a brandbook helps you keep a unified visual and communication style. It’s invaluable when working with designers, printing houses, agencies, or marketing teams. This is an investment that saves time, simplifies brand development, and boosts recognition.

Absolutely! If you already have a logo and basic identity elements, we can create a brandbook for your existing brand. We’ll collect your current materials, fill in the missing elements (such as typography rules, color palettes, tone of voice), organize them, and compile them into a clear, user-friendly brand guide. This is a great option if you want to unify your communication, streamline team and partner collaboration, and strengthen your brand’s professional image at any stage of growth.